Among the more important elements militating against the creation of sports in Nigeria today is lack of successful management. A lot of solutions are being proffered by concerned and patriotic Nigerians daily to bail us out the quagmire. One of such solutions is that this text entitled”Modern Trends in Sports Administration and Management”. I had been the Sports bettting invited by the author and the university to assess the book when it had been introduced to the general public on December 4, 2008 at Nigeria.
According to Awoyinfa, it is a truism all around the world that game is currently a reference problem which can no longer be ignored at various sectors of their economy and spheres of life. The author adds this text consequently requires a vital look at topical issues in sports administration and management, residence on theories and principles of contemporary trends in sports administration and management like leadership, organisation, planning, motivation, etc..
The text includes 16 chapters. Chapter 1 is christened”the concept of sports direction”. Here, Awoyinfa claims management is a theory that implies different things to different individuals at different times, thereby resulting in its multiplicity of definitions. He explains that direction has been described as an art, a science, a individual or individuals, a discipline and a process.
This writer expatiates that as an art, sports management is about carrying out sports organisational purposes and tasks via individuals; while as a science, sports management is all about establishing sports doctrine, laws, concepts, principles, processes and practices. As a business, according to him, sports direction is understood to be a means of creating formal structures and an establishment based on a mission, objectives, targets, functions and tasks.
Awoyinfa says as a individual or group of people, sports management can refer to the head or to all the senior staff, committee, etc.; while as a subject, direction is a field of study with various subjects and subjects. The author illuminates that sports management as a procedure is about a systematic way of doing things. On whom a sports director is, this writer educates that a sports manager is anybody at any level of game organisation who directs
The efforts of different people towards the achievement of organisational goals sport-wise.